The Dow Jones Company publishes the Wall Street Journal (WSJ) daily and the newspaper has become a global symbol for news about the stock market, finance and politics among other things. It has the largest subscription in the United States of any paper. However, the issue that most people will have with subscribing to the WSJ is that a lot of the material can be read online so question whether a subscription to the WSJ is worth the money. I personally believe that it does, and I think it still remains a valuable read for anyone working in business and finance in the modern world. Read on to find out why.
The Average WSJ Readership Has High Income
WSJ educates wealthy people on how best to spend their time and money. Since the average reader profile of the WSJ breaks down with average earnings of $191,000 and an average household net worth of $2.1 million, it has been proven that the WSJ is the go to newspaper if you desire to be wealthy or are already rolling in it. What is more, readers spend as much as 54 minutes daily on average sifting through the WSJ.
For these high net worth WSJ readers, the subscriptions will not deter them as people in business and finance value information a great deal. The latest news and stock market data is essential for them to survive in this highly competitive world. For the rest of us, a discounted subscription might be worth taking a peek at. It must be remembered that as remarkable as the WSJ is, there are a plethora of other newspapers.
Wall Street Journal is Available Online
Furthermore, sources like Google News are great at bringing the most up-to-the minute news and updates. There are also the applications on the iPad and iPhone with the WSJ application being among those offered. But it is not just the information that makes the WSJ a cut above the rest. Individuals who work in finance will find the tools on the WSJ website very useful and investors from all walks of life will find the newspaper and the online edition a valuable asset. Besides, it covers all of the news from sports to current events.
As a reader, I have always enjoyed the sporadic behind-the-scenes narrative about some trouble in an organization that the Journal would somehow dig out and publish. It is quite similar to The New Yorker in that respect; with its brilliant story-telling and analysis of events and situations. Rupert Murdoch’s News Corporation took over the WSJ in 2008 and this has changed some aspects of the much loved newspaper in the business community.
Rivals the London-Based Financial Times
But there is no denying that the Journal offers matchless business insight especially when it comes to the United States market. Its closest rival is the Financial Times that covers a majority of the news in Europe as it is London-based. The other plus point is that business people feel that they are missing something when they go a few days without reading the Journal.
Readers have grumbled about the fact that the present WSJ does not measure up to the old WSJ in terms of the nuance and the extensive analysis. But it is still a complete paper and it can be argued that it has gotten even more so now. The marketplace section gives readers an overview of the marketing, media, health and technology industries. The Personal Journal will give professionals and graduates a sound understanding of how to get ahead in their respective careers. Additionally, the Weekend Journal is a great way to unwind with articles on shopping and travel and everything in between.
Has Won Over 30 Pulitzer Prizes for Journalism
The first thing that comes to my mind about what makes WSJ a leader is the fact that it has won more than 30 Pulitzer Prizes in Journalism. 60 percent of the CEOs in America have a discounted WSJ subscription and they are very happy with the high-quality newspaper. Getting ahead in life is predicated on being well-informed and a subscription to the WSJ is a must.
Author Bio: Vinayak M is a finance writer working in New York. If you would like to find out more about the newspaper then pleased visit this Wall Street Journal Subscription website.